Main purpose of job: 

The Department for Business and Trade (DBT) is responsible for promoting UK trade and investment with the rest of the world. We are the department for economic growth. We support businesses to invest, grow and export, creating jobs and opportunities across the UK.  

The overseas network is a vital asset in delivering the UK’s trade and investment ambitions. Embedded within British embassies and high commissions, our trade teams—led by HM Trade Commissioners—work in close coordination with diplomatic staff to promote UK exports, attract investment, and improve market access. Through commercial diplomacy, they build strategic relationships, provide expert market insight, and support UK businesses to navigate local conditions and seize opportunities. This integrated approach ensures our efforts align with broader UK priorities, including sectoral growth, supply chain resilience, and clean energy transition. 

The DBT team across Latin America and the Caribbean (LATAC) is led by the HM Trade Commissioner for Latin America and the Caribbean, and his team is responsible for: 

• growing the overall trade and investment relationship between the UK and LATAC markets 
• improving market access for British companies, including small and medium sized businesses (SMEs) 
• developing trade policy.  

Information About the Role  

This Senior Manager- Export Campaign (SEO) role will be part of our regional exports and trade promotion team – which aims to connect UK businesses with high-value international opportunities—helping UK exporters, and the economy, to grow. 

The role will lead the delivery of select priority export promotion campaigns in LATAC. These export campaigns will be centred around the growth priorities and trade opportunities outlined in the UK’s recently published Modern Industrial Strategy and Trade Strategy.  

The Senior Manager- Export Campaign (SEO) will lead the strategic planning and be responsible for the day-to-day delivery of select export campaigns across the LATAC region, reporting to DBT LATAC’s senior management. This role requires a high level of autonomy, strategic oversight, and the ability to manage complex and multi-sectoral initiatives. The SEO will be responsible for identifying and developing high-value export opportunities, building and maintaining relationships with senior private and public sector stakeholders (including c-suite level business leaders and government ministers). They will also be responsible for line management of export campaign managers (HEOs), shaping policy-relevant insights, and coordinating cross-regional efforts to support UK businesses in accessing LATAC markets. 

Roles and responsibilities:  

• Lead the design and execution of regional export promotion strategies and campaigns across LATAC, ensuring alignment with broader departmental objectives (as set out in the Industrial Strategy and Trade Strategy). 
• Monitor and evaluate the progress of export campaigns, using data and insight to inform decision-making and improve performance, and be responsible for reporting on export campaigns to the DBT LATAC senior management.  
• Oversee a complex and dynamic pipeline of export opportunities, applying strategic judgement to prioritize interventions and allocate resources effectively to maximize commercial outcomes. 
• Provide expert policy advice and contribute to the development of trade-related policy by leveraging in-depth market intelligence and stakeholder insights across multiple sectors and countries. 
• Coordinate cross-regional initiatives and consortia-building efforts for complex projects, identifying synergies and integrating UK expertise into cohesive offers for LATAC buyers. 
• Exercise discretion and innovative thinking in addressing market access barriers, collaborating with trade policy colleagues to propose and implement solutions that unlock commercial benefits. 
• Act as a senior advisor and leader within the DBT LATAC network, supporting junior staff and contributing to the strategic direction of the export campaigns portfolio. 
• Collaborate with FCDO colleagues, both in the UK and across UK Missions in the LATAC region, to inform upstream ‘market-making’ interventions that support partner country objectives and create commercial opportunities for UK industry. 
• Develop, with the support of DBT comms, a communications strategy to drive the success of DBT’s export campaigns in the region.  
• Represent the UK government in high-level engagements with LATAC stakeholders, including government bodies, trade associations, and private sector leaders. 

Language requirements:  

Language:  English, Spanish 

Level of language required: Fluent written and spoken (CEFR C1 essential; C2 in at least one language preferable)