Foreign, Commonwealth and Development Office (Policy & Political roles)
Communications, Press and Media
Main purpose of job:
This post offers a unique and exciting opportunity to join a friendly and creative digital and a wider communications team at the heart of the British Consulate General Guangzhou. We are looking for an innovative and energetic Digital Communications Officer to carry out digital diplomacy for all sections operating in the Consulate.
The post holder will have a creative and challenging role responsible for coordinating all aspects of the UK in South China. They will develop eye-catching and innovative content for the British Consulate’s social media channels, both Chinese and international ones. The Digital Communications Officer will manage a range of activities including setting up and managing dedicated digital channels, drafting social media plans and messaging, developing content calendars, and creating engaging online material (e.g. infographics, videos, audios). S/he will also need to support crisis work and work on crisis communications if needed.
The successful candidate will be a confident and proactive person – spotting opportunities and thinking creatively. S/he will have the skills to identify and engage a range of target audiences online. S/he will need a proven track record in digital and/or traditional media. A flexible and cooperative team approach and good interpersonal and communication skills are essential.
The British Embassy as a whole develops and maintain relations between the UK and China and covering the full range of issues including bolstering global security, increasing mutual economic prosperity, establishing stronger people-to-people links as well as supporting British nationals in China.
The Communications Team is a busy team but work in an environment where learning and development is encouraged and all team members support each other during particularly busy periods. There are often opportunities to try new projects or work on different areas.
Roles and responsibilities / what will the jobholder be expected to achieve?:
Social media and Video:
The job holder will work closely with the Consulate’s Head of Comms at the Communications Team and the Embassy’s Digital team colleagues, developing and maintaining the British Consulate’s digital communications activities (using both Chinese channels including Weibo, WeChat, Bilibili and western channels including Twitter and Facebook).
These activities would include (but not be limited to):
- Drafting social media plans and messaging, developing content calendars and conducting digital campaigns.
- Liaising with external and internal partners for integrated online and offline campaigns.
- Creating engaging online material (e.g. infographics, HTML5, creative imagery and video content).
- Planning, filming and editing video content to use on both the Consulate/ Embassy’s social media channels.
- Identifying and working with key influencers on social media.
- Providing data analysis and evaluation of British Consulate digital media activities.
- Reviewing new technologies and exploring new developments in the digital landscape to ensure Consulate/ Embassy communications exploit emerging trends and remain relevant to their audience.
Website and Design
The job holder will need to cover maintenance work for the Embassy’s external website (gov.uk/world/china) when the Web Editor is absent.
These activities would include (but not be limited to):
- Checking and uploading content to the website with accuracy and efficiency.
- Liaising with relevant sections on specific web projects and providing professional suggestions and advices.
- Liaising with Asia-Pacific Web Hub for any relevant subjects.
- Invitation design for events and activities as needed
Covering wider communications work
The job holder will work in the wider Communications team and support other team members when needed during extremely busy period.
This position is a 1-year fixed-term, with possibility of renewal.
- Degree level qualification or equivalent
- Experience of working with Chinese and Western social media and a communications or media environment
- Experience of filming and editing videos
- Writing story-telling Wechat articles
- Web content design and using website development software
Language requirements:
- Highly proficient in Spoken and Written English
- Native in Spoken and Written Chinese
- Qualification in PR/Communications/IT
- Advanced video filming and editing
- Formatting tool to edit Wechat
- Infographic design
- Interest in and awareness or experience of the UK.
Making Effective Decisions, Leading and Communicating, Collaborating and Partnering, Delivering at Pace
24 December 2021
A2 (L)
Full-time, Fixed term, with possibility of renewal
35
Asia Pacific
China
Guangzhou
British Consulate General
1
CNY
Rmb 11272
14 February 2022
Learning and development opportunities:
- The jobholder will have access to a range of e-learning and face-to-face learning opportunities made available via the FCDO’s ‘International Academy’ and through Learning & Development programmes organised by the Consulate-General. There will also be other formal and informal opportunities for professional development, eg. job shadowing, mentoring
Any other information (or specific local Post requirements):
- Confirmation of employment will be conditional on the visa status of the applicant and agreement by the local authorities.
- Management of some parts of the job (eg. VIP visits) can require working irregular hours that involve some early starts and late finishes; occasional weekend working is also required. But we do compensate employees by offering time off in lieu (TOIL).
- We are an equal opportunities employer, dedicated to inclusivity, a diverse workforce, and valuing difference.
- We offer a competitive package, which includes basic salary, good leave entitlement, and insurance plan etc. The monthly salary is RMB 11272 for Chinese national or RMB15789 / month for expat staff. We also offer excellent development opportunities and a 22-day annual leave entitlement in pro rata. Conditioned working hours are 35 hours/week from Monday to Friday. For more details on our Total Rewards Package, please visit our website: http://www.gov.uk/government/world/china.
- Staff recruited locally by the British Consulate-General Guangzhou are subject to Terms and Conditions of Service according to local Chinese employment law.
- Only short-listed applicants will be contacted regarding the next phase of the selection process. To those applicants not short-listed, we extend our appreciation for considering the British Government as a potential employer.
Please note that your application must be submitted before 23:55 (China Standard Time) on the day mentioned in the above field “Application deadline”.
Incomplete application forms will not be taken into consideration, so please ensure you provide the information requested. We regret to advise that we will only be contacting short-listed candidates. Applicants called for an interview will be assessed on the core competencies listed above.
To those applicants not short-listed, we extend our appreciation for considering the British Government as a potential employer.
You may check your online FCDO application centre for any updates.
To help us track our recruitment effort, please indicate on the application form /in your cover letter where (ngotenders.net) you saw this job posting.