Director, Sponsorship Marketing

World Vision is a Christian humanitarian, development and advocacy organisation devoted to improving the lives of children, families and their communities around the world. Our 34,000+ staff members working in nearly 100 countries are united in helping the most vulnerable children overcome poverty and experience fullness of life.

Through our work, every 60 seconds … a family gets water … a hungry child is fed … a family receives the tools to overcome poverty.

Here’s where you come in:

As the Director for Sponsorship Marketing, you will head up the strategic direction of World Vision’s sponsorship marketing and customer experience to sponsorship target audiences globally and will be responsible for growing sponsor acquisitions in order to return sponsorship fundraising income to growth (currently at $1bn annually).

In close collaboration with global stakeholders and 30 local fundraising offices, you will provide global leadership and coordination to sponsorship audience targeting, lead nurture and channel strategies, as well as testing and scaling of the repositioned sponsorship marketing offer variations and the proven, acquisition-driving best practices in order to reach, cultivate and convert an increasing number of high-quality sponsorship acquisitions.

The ideal candidate is someone with a strong consumer marketing and fundraising background, sound proof of successful acquisition of new customers at scale and a deep knowledge base of how World Vision sponsorship program works, to ensure the balancing of audience needs and expectations with our field work goals and realities.

Requirements include:

• Master’s degree or equivalent in Marketing, Marketing Strategy, Digital Marketing, Fundraising or closely related field.
• 10-15 years in marketing, fundraising or related role, including 5 years at a senior management level with demonstrable success in achieving growth.
• Minimum 5 years of experience leading a sponsor acquisition related function within one of the largest World Vision Support offices or experience leading a marketing function focused on new customer acquisition within a global, federated organisation.
• Proven success in leading consumer marketing or fundraising campaigns and activities across multiple mass and in-person channels.
• Proven ability to lead consultants, agencies and external vendors to meet an overarching common goal.

• Fluent and effective in written and verbal communication in English.

• The position requires ability and willingness to travel up to 25%.